NaftaGaz experience presented at the conference on digitalization of internal communication tools

An expert practical conference Rivelty.Conf on the development of internal communications and services for the work and comfort of employees was held in Moscow for intranet leaders, internal communicators, heads of HR automation departments and product managers. Varvara Paal, Director of the Public Relations Department of the oilfield service company NaftaGaz, presented the case of creating the first Russian intranet portal for drillers as the best practice based on the results of the Russian Intranet Awards 2023 (Intranet Leader).

On October 5, the NaftaGaz portal will celebrate the first year of its operation. It was created on the principle of corporate services, including HR information and services, terms of wearing PPE, overalls, issuing admission documents for passing to the fields, prompt registration of stop cards (detection of dangerous conditions), access to the organizational structure and company documents.

In addition, the portal includes operational news, contests, chats, communities, surveys, information on training, certificates of acknowledgement, channels for communication with management, announcements, information on birthdays and hiring new employees.

Today, the NaftaGaz Group of Companies consists of several enterprises:

• NG-Drilling (the city of Noyabrsk and fields)

• NG-Service (the city of Noyabrsk and fields)

• Digital Drilling (the city of Perm and fields)

• Holding Company (Moscow)

Employees work in Noyabrsk, Tyumen, at the fields of the Yamalo-Nenets Autonomous Okrug and Khanty-Mansi Autonomous Okrug, in Perm and in Moscow. In total, the number of employees of the Group of Companies is 2.5 thousand people, of which 80% are portal users. Thus, the intranet portal, as a resource for business and internal communications, has become an effective tool for the team to interact with each other despite the geographical remoteness and the lack of standard office workplaces.

Once again Rivelty.Conf raised important issues for internal communicators including:

• Sociological research “Digital Experience of Employees, Internal Communications and Intranet”, the experience of 70+ companies

• Effective experience in promoting the employer brand

• Corporate mobile application as part of the user services ecosystem

• Designing the Digital Employee Experience (DEX): key milestones

• Internal services for employees: tools, technologies, and metrics

• Import substitution for internal portals and messengers: options, solutions, and risks

• How to organize a Think Tank in a company and attract employees to participating in it

• The system and language of communication, tools for support and care for employees

• Knowledge management in the intranet and VKontakte teams

• The digital experience of production employees

• Internal communications and digital services for the work and comfort of employees

• HR automation

Traditionally, the speakers of the conference are people who change the industry, set high standards, inspire others and know everything in their field. Among this year's participants and speakers were the representatives of the Bank of Russia, Alfa-Bank, Gazprombank, URALSIB bank, DOM RF bank, FINAM bank, VEB.RF bank, Yandex, VKontakte social network, as well as General Director of Bitrix24 Sergey Ryzhikov. Participants attended the presentations of real cases by experts and practitioners, master classes, discussions, and an exclusive demonstration of the best intranets based on the results of the Russian Intranet Awards 2023.